One of these is me. The other is the loveliest person. Full stop.
Cody Cash
I like to make things meaningful. Sometimes the order is switched and I get to make meaningful things. But, usually, it’s working with brands, products, or groups and trying to connect them and their audience in ways that make everyone realize how wonderfully wonderful that whatchamawhosit really is because it means _____!
I love doing that. Is it because I have a PhD in philosophy and embrace living in a world where the why and how is just as important as the what? Sure. Is it because marketing is always aiming at a moving target and every day is a chance to learn something new and try something original? Yuuuup.
Archetypes, brand narratives, market positioning, headlines, copy, scripts, creative direction — gimme that challenge and I’ll give you ideas and solutions.